ChamberMaster Blog

Defining strategy in a marketing plan is important to your Chamber’s success and will keep your organization on the right path.

At the close of another year, we gratefully pause to wish you a warm and happy holiday season.

Operating without a Mission Statement (or not following what’s already in place) is a critical error. A Mission Statement is what ensures a Chamber of Commerce stays on course. Make sure your organization is heading in the right direction.

Hiring hurdles and retention issues don’t have to be about money. Learn how to create an atmosphere that differentiates your Chamber of Commerce from other workplaces and say goodbye to the 2-week notice.

Having a website without Search Engine Optimization (a.k.a. SEO) is like having a garage sale without any signs. But, there’s good news! You can figure it out how to do it yourself in less time than it takes for a pizza delivery.

80% of adults own a smartphone. Can they navigate your website on it? In under 200 words, easily understand how people see your website on their mobile device and why it matters.

Welcome emails typically have a 50-60% open rate. Learn how (and why) to craft an effective first email that your members will open. You have one chance to make it count, so don’t pass it up.

Ditch your arguments and excuses against using social media to build your online tribe (a.k.a. your online community).

The perfect addition to your Shop Local campaign. No strings attached – simply download the impeccably-sized image directly from this article!

Looking to get the word out about your programs and upcoming events? Press releases are easy and free; they should be a standard part of your public relations strategy.